Size Guide
Scalloped Deep V
Wire-Free Support
Low-Cut Design
Feminine Detail
The Deep V With Scalloped Edges That Mean Business.
This bra combines two of the most flattering design elements in lingerie — a deep V-neckline and scalloped trim — into a single wireless bra that actually delivers structural support. The V sits low enough for plunge tops, the scalloped edges frame the neckline with precision, and the JellyWire™ underband anchors the whole thing from below. It's the bra for the outfit where your neckline matters and your support can't be negotiable.
JellyWire™ Support Band
A flexible, wire-free support band that runs along the base of the bra — wider and softer than any underwire, engineered to distribute lift across your ribcage instead of digging into one point. The result is the support of a wired bra, without the Sunday-night dread of wearing one tomorrow.
3D Contour Lift™
A silicone support layer suspended between the cup's fabric layers — not a stiff foam dome, but a shaped, flexible structure that lifts from beneath and prevents side spillage without squeezing. Your shape, held exactly where it should be.
This bra is for you if…
- You wear plunge, V-neck, or low-cut tops regularly and need a bra that disappears beneath them.
- You want scalloped detailing on a deep V — the combination of both in a wireless bra is rare.
- You need real structural lift under low necklines, not just a plunge shape with no support behind it.
Fit & Style Details
- Deep V-neckline with scalloped trim: Low-cut plunge shape framed by delicate scalloped edges — designed to sit invisibly under the lowest necklines.
- Seamless, contoured cups: Smooth, molded shape that lifts and centres without visible seam lines.
- JellyWire™ underband: Anchors the deep V construction from below for all-day structural lift.
- Adjustable straps: Positioned to complement the deep V without interfering with the neckline.
- Smooth back panel: Wide and flat — no lines, no edges, no riding.
JellyWire™
A wireless wire. Replaces the traditional painful metal underwire. Provides all of the support, shaping, and lift of a traditional underwire, but eliminates the pain.
3D Contour Lift™
A silicone support layer is suspended between the inner and outer layers of product fabric, creating an embedded support system that gently molds to your figure, and eliminates side bulge.
We’re obsessed with perfect fit. If your Bella Bra doesn’t fit just right, enjoy free exchanges, easy returns, or your money back—no questions asked. We won’t rest until you love your fit.
Orders ship within 2 business day.
Standard delivery: 5–8 working days
Express delivery: 3–7 working days
Free shipping on all orders during our current sales period.
Returns and exchanges are hassle-free, just contact us within 100 days.
AS SEEN IN
Excellent
What Makes Our Products So Unique?
Cloud-Like Comfort
Experience weightless support that feels like you're wearing nothing at all, perfect for all-day comfort and movement.
Supportive Lift
Engineered to provide natural shaping and support without pressure points, giving you confidence throughout your day.
Incredibly Soft
Made with luxuriously gentle fabrics that caress your skin, making this bra your new everyday essential.
Underwire Free
Enjoy lasting support without uncomfortable metal wires, eliminating painful digging and pinching forever.
Body Positivity
We Celebrate Every Body
We are passionately committed to uplifting and empowering individuals by embracing body diversity. Our bras are designed to provide comfort, support, and confidence for every body, in all shapes, sizes, and shades. We reject the notion of a one-size-fits-all beauty standard, focusing instead on creating bras that celebrate your natural shape and make you feel confidently you.